Continuum Performance

BE ABOUT IT

Rule Yourself
Eric Belliveau • Aug 16, 2017

“It’s what you do in the dark, that puts you in the light”

Under Armor debuted this campaign in March of 2016 and the moment I saw it I got goose bumps. I immediately searched it on YouTube so I could watch it again. I saved the link and revisit it often. I draw a tremendous amount of inspiration from this, it fires me right the phuck up! I have shared it with many different people when I feel the timing is correct. When they are at a low moment or contemplating If it’s gonna pay off or doubting if it is worth it. Great moments are a sum of all smaller efforts. It’s about going after the something you want and genuinely making it happen. It comes back to the CPC mantra: “Don’t talk about it. Be about it.”

I have been in the industry for 20 years. It’s my passion. Constantly learning, and falling, and getting back up, and never quitting to become one of the best. Not for notoriety, but because I want to offer my clients the best of what is out there and make the biggest impact on their lives. Do I think I’m the best? No. I don’t. And recognizing that keeps me humble, chasing it, and hungry. I do know I’m pretty goddamn good though. I have dedicated my to the betterment of myself in this field and surrounded myself with people I can learn from. Whether it is a colleague that teaches me new things, a friend astute in business practices, or someone who is wise and sees the world differently. That’s who I want around me and those are who I want to learn from. I still remember some of the wisest words spoken to me in my first managerial job; “Geoff, don’t be afraid to hire people better than you are”. I have relentlessly done just that. Every contributor at CPC has a niche, they are a piece of the pie and as a whole are what makes this concept so great. We don’t draw attention to everything we do to be different. We just put our heads down and grind.

“If you are not willing to learn, no one can help you.
If you are determined to learn, no one can stop you”

-Zig Ziglar

It is with a great deal of pride I announce that Continuum Performance Center’s EDGE program has extended our agreement with Western New England University as providers of Strength & Conditioning to all 19 of their Varsity Athletic Teams for the fourth year in a row. In addition to WNEU, we have recently been named the providers of Strength & Conditioning for American International College and all 25 of their Varsity athletic teams. Beyond the commitment we uphold to the subscribers we have within the walls of CPC, and the endurance athletes partnering with 18 Maple Endurance Training, we welcome the 1,100+ college athletes through EDGE.

I tip my hat and raise my glass to all those on my team that worked to make this to come to fruition. I am humbled and slightly emotional as all of this comes together, but hell, who gives a shit. We have titles to defend, championships to win, classes to teach, and miles to cover. You with me?

“Baby I’m a boss, I don’t know what they do
I don’t get dropped, I drop the label
World can’t hold me, too much ambition…
…I’m on to the next one”

-Jay Z


By Eric Belliveau 07 Oct, 2020
When it comes to taking meat out of your diet, some people have the idea that they will only see positive changes immediately following this choice. While those positive changes are definitely part of the deal, so is an adjustment period for your body.
By Eric Belliveau 23 Sep, 2020
We were all thrown on this crazy ride together. Emotions were running high but so were patience, empathy, inclusion, and respect. Most of us could rally behind the #WeAreInThisTogether manta. We wanted to do right by each other - donate to charities, lend a hand, check-in on one another. Do our part. As the days turn to weeks and the weeks into months these dispositions decayed rapidly. I know that this Quarantine order has been going on for a long time. I know that a great number of us do not agree on the why. I know an even greater number of us are “over it”. I am painfully aware of the difference of opinions surrounding the pandemic. It is impossible to NOT be aware of this. This leads us all to frustration, anger, resentment, and the feeling that you are not being heard. Very real and very human emotions! It is okay to feel this way. I am not only writing this from the perspective of a fellow struggling human. I do find myself struggling with everything I mentioned above. Not just daily but multiple times a day. My ability to focus has been challenged by my worry. My ability to create time for myself and focus on self-care has been derailed for fear of other things becoming more pressing. I work on this every day. I am not only writing this from the perspective of one of the business owners who were never given a playbook for this. For weeks on end I thought WTF happened to the business and how would our model need to change and remain viable, how each business owner had to either weather a period in which we were completely shut down or allowed to operate under capacity restrictions, etc. The unknown of what the timeline would bring and whether we would be able to continue our dreams or make an extremely difficult decision of not continuing. This still haunts every one of us daily. I AM very much writing this as a service provider! I am writing this as an impassioned human who genuinely loves what I do for a living. I feel incredibly lucky to be able to have built a career surrounding something I get excited about every day. I am making a stand for all of us that make their living in the service industry. To the receptionist, hostess, waiter, cook, dry cleaner, teacher, technician, barista, utility worker, automobile service technician… It is truly impossible to be inclusive of everyone here.  No one human mentioned above asked for this ‘situation’ we are in. We are sure as hell trying to provide a level of normalcy, service, care, and happiness to the lives in which we choose to serve. With added restrictions, added expense decreased capacity and the fear of being fined or shut down for doing it incorrectly, everyday.
By Eric Belliveau 07 Oct, 2020
When it comes to taking meat out of your diet, some people have the idea that they will only see positive changes immediately following this choice. While those positive changes are definitely part of the deal, so is an adjustment period for your body.
By Eric Belliveau 23 Sep, 2020
We were all thrown on this crazy ride together. Emotions were running high but so were patience, empathy, inclusion, and respect. Most of us could rally behind the #WeAreInThisTogether manta. We wanted to do right by each other - donate to charities, lend a hand, check-in on one another. Do our part. As the days turn to weeks and the weeks into months these dispositions decayed rapidly. I know that this Quarantine order has been going on for a long time. I know that a great number of us do not agree on the why. I know an even greater number of us are “over it”. I am painfully aware of the difference of opinions surrounding the pandemic. It is impossible to NOT be aware of this. This leads us all to frustration, anger, resentment, and the feeling that you are not being heard. Very real and very human emotions! It is okay to feel this way. I am not only writing this from the perspective of a fellow struggling human. I do find myself struggling with everything I mentioned above. Not just daily but multiple times a day. My ability to focus has been challenged by my worry. My ability to create time for myself and focus on self-care has been derailed for fear of other things becoming more pressing. I work on this every day. I am not only writing this from the perspective of one of the business owners who were never given a playbook for this. For weeks on end I thought WTF happened to the business and how would our model need to change and remain viable, how each business owner had to either weather a period in which we were completely shut down or allowed to operate under capacity restrictions, etc. The unknown of what the timeline would bring and whether we would be able to continue our dreams or make an extremely difficult decision of not continuing. This still haunts every one of us daily. I AM very much writing this as a service provider! I am writing this as an impassioned human who genuinely loves what I do for a living. I feel incredibly lucky to be able to have built a career surrounding something I get excited about every day. I am making a stand for all of us that make their living in the service industry. To the receptionist, hostess, waiter, cook, dry cleaner, teacher, technician, barista, utility worker, automobile service technician… It is truly impossible to be inclusive of everyone here.  No one human mentioned above asked for this ‘situation’ we are in. We are sure as hell trying to provide a level of normalcy, service, care, and happiness to the lives in which we choose to serve. With added restrictions, added expense decreased capacity and the fear of being fined or shut down for doing it incorrectly, everyday.
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